This is pure speculation from myself, but I don't know if the £70 price is related to the shirts being made from recycled plastic bottles???Yeah I wasn’t necessarily having a go at our club, I just think 70 quid is an absolute rip in general. 30-40 quid seems about a fair price to me - how much does it really cost them to make it?
That price prevents me from buying it every season. If i ever get a shirt it’s always a few seasons out of date.
Do the club ever take feedback on this? If Nike set the tone then I guess it’s all out of our control…