- Jan 23, 2006
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Is this correct? I just found this article in the business section of the BBC page saying we need a updated "Brand" over and above the old "Glory Glory"
http://www.bbc.co.uk/news/business-15017076
Basically saying that our future lies in the worldwide particularly Asian markets as we have more supporters outside the UK than in
it and we need to emphasize our own distinct brand to market the club.
Obviously we are behind some of the other top sides but it states that we have 179 million fans around the world also that we are one of the few clubs that can fill a 60k stadium which shows the board's confidence in the new stadium paying its way.
Interesting read, what do people think on the "Flair, Style & Adventure" as a brand for us?
http://www.bbc.co.uk/news/business-15017076
Basically saying that our future lies in the worldwide particularly Asian markets as we have more supporters outside the UK than in
it and we need to emphasize our own distinct brand to market the club.
Obviously we are behind some of the other top sides but it states that we have 179 million fans around the world also that we are one of the few clubs that can fill a 60k stadium which shows the board's confidence in the new stadium paying its way.
Interesting read, what do people think on the "Flair, Style & Adventure" as a brand for us?