- Jun 28, 2009
- 10,292
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^I think this is fucking amazing.
Mark Dowley, Under Armour’s executive vice president, said: “We can metrically tell you what is happening to the body of somebody kicking a penalty in front of 60,000 people.
We'll get a penalty at the Emirates? Bring those tech shirts quick!
It would be incredibly stupid to make that sort of information known to broadcasters as that would mean also making it known to the opposition.
How on earth do they monitor core body temperature? I can't see the players sticking a probe up the back side every time they put the shirt on.